How can sports orgs make the most of social audio? | Webinar replay
In a replay of an October 14 webinar, we explore the fast-growing realm of social audio, an emerging form of digital content that has been among the major industry stories of 2021 that has seen widespread dealmaking involving platforms such as Clubhouse and Twitter Spaces, among others.
By Eric Fisher, US Editor - October 15, 2021
The webinar featured the following panelists:
• David Brake, digital sports consultant for the Seven League, where he works with many of the biggest names in the sports industry, including Uefa, the National Basketball Association, and the Ultimate Fighting Championship.
• Bob Carney, NBA senior vice president of digital and social content, where he helps oversee one of the largest and most vibrant social media audiences of any sports property in the world.
• David Herman, Twitter senior partner manager for sports, where he leads revenue and content partnerships for rightsholders across the United States sports landscape.
The discussion was moderated by SportBusiness US Editor Eric Fisher.