Julian JacksonOct 20, 20212 minHarnessing the power of user-generated contentAnyone can be a content creator now. And sports fans are among the most prolific of any group when it comes to making and sharing content...
Julian JacksonOct 18, 20211 minHow can sports orgs make the most of social audio? | Webinar replayIn a replay of an October 14 webinar, we explore the fast-growing realm of social audio, an emerging form of digital content that has...
Julian JacksonOct 18, 20213 minFacebook outage is a warning to rights-holders to build their O&O | Johan JunkerFacebook, WhatsApp and Instagram recent issues emphasise why it is important for sports rights-holders to develop audiences on...
Julian JacksonOct 8, 20216 minMurray Barnett | The major opportunities in micropaymentsThe director of specialist, independent OTT and direct-to-consumer media consultancy D2C Sport argues that microtransactions can bring...
Julian JacksonSep 30, 20214 minHow social betting will reshape fan engagementThe monetisation and engagement opportunities that are available through social betting on over-the-top streaming platforms have the...
Julian JacksonSep 6, 20214 minAre you really taking advantage of Social Media? Many sports rights holders are extensively using platforms such as Facebook, Instagram, Twitter & Twitch to engage with their fans, but...
Julian JacksonSep 4, 20214 minThe time for Real Time Engagement is NOW.Real Time Engagement is a buzz phrase that has been around for a few years, but only now are we seeing the convergence of affordable &...
Julian JacksonAug 1, 20213 minHow sport is pivoting to a direct-to-fan offeringAfter the abandoned European Super League revolt, Tom Dougherty, MD at Unrvld, a new digital agency, predicts this won’t be the last time...
Julian JacksonJul 30, 20217 minVirtual tips are helping content creators actually make moneyWe’re not used to paying for social media posts or streams, but it’s now easier than ever to send someone a little cash. By Terry Nguyen...
Julian JacksonJul 28, 20219 minIt’s showtime! How live commerce is transforming the shopping experienceBlending entertainment with instant purchasing, live commerce offers retailers, brands, and digital platforms a new channel with enormous...
Julian JacksonJul 22, 20215 minWhen sport meets social audioThe social audio sector has enjoyed unprecedented expansion over the past year. However, what are the implications for sport? By Rory...
Julian JacksonJul 14, 20215 minReal-time engagement will reshape sports.Real-time engagement is becoming an increasingly essential tool for sports rights-holders, broadcaster and brands that are seeking to...
Julian JacksonJul 14, 20215 minPost-Covid monetisation of fan engagementDeveloping your own social audio or social video layer provides numerous monetisation opportunities during sports coverage, whilst giving...
Julian JacksonJul 14, 20215 minHow to engage with your fans in real timeA variety of innovative real-time engagement features can support rights-holders and broadcasters that deliver sports content to...
Julian JacksonJul 14, 20215 minAtlanta Hawks Invite Fans to Virtual Draft Party TVU Networks is playing a key role in bringing guests into the live stream By Kristian Hernandez for sportsvideo.org November 18, 2020...
Julian JacksonJul 14, 20213 minStudy: Social commerce, watch parties and moderators among 2021 digital sport trendsSeven League report says rights holders see digital as a route out of the Covid-19 crisis. Broadcast re-visioning, more audio listening,...
Julian JacksonJul 14, 20212 minDisney+ Hotstar VIP announces its latest global-first innovation ‘Watch with your friends’By Staff Writer at Medianews4u - 7th Nov 2020 As the 13th edition of the most celebrated cricket phenomenon Dream11 IPL 2020 nears its...